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Overview
This comprehensive MBA-style course covers essential business fundamentals including finance, marketing, operations, strategy, and leadership. Learners gain a broad understanding of core concepts supported by case studies and practical examples. The 30-hour curriculum is designed to build business acumen applicable across industries and roles. By course completion, participants will be equipped with foundational knowledge to support career growth and decision-making in business environments.
Syllabus
- PART 1 - Top Essential Business Concepts
- PART 2 - The Foundation of Selling - Sales Fundamentals -
- PART 3 - MARKETING
- PART 4 - ADVERTISING
- PART 5 - Business Planning
- PART 6 - Fundamentals Of Business Analysis
- PART 7 - Fundamentals Of Management concepts
- PART 8 - Finance
- PART 9 - Small Business
- PART 10 - digital marketing
- PART 11 - Fondamentals of Budgeting
- PART 12 - Financial plan
- PART 13 - Investment
- PART 14 - Entreprneurship
- PART 15 - Marketing content
- PART 16 - Financial reporting
- PART 17 - Setting goals
- PART 18 - Time management
- PART 19 - Email Marketing
- PART 20 - Humain ressource
- PART 21- Small project
- PART 22 - Online business
- PART 23 - Sales for small busines
- PART 24 - Sales prospecting
- PART 25 - Marketing research
- PART 26 - Market segmentation
- PART 27 - Tips to promote your business
- Management of sales objections
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