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Overview
Become a digital marketing expert. Learn proven digital marketing strategies and kickstart your career What you'll learn: Understand the fundamentals of digital marketing and how to develop a successful digital marketing strategy for your businessLearn about the different channels of digital marketing, including SEO, PPC, social media, email marketing, and content marketingGain hands-on experience in developing and implementing digital marketing campaigns through real-world projects and case studiesCreate the company's mission, and unique selling propositiononduct market research, identify your target...
Syllabus
- Introduction
- Preparatory section
- Building a digital marketing strategy
- Step one. Find what you promote
- Step Two. Analyse Your Competitors
- Step Three. Find Your Target Audience and Buyer Personas
- Step Four. Audit Your Business
- Step Five. Identify Business and Marketing Goals
- Step Six. Define a Customer Journey Map
- Step Seven. Make a Budget
Instructor
Anton Voroniuk
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