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Overview
This digital marketing course blends traditional SEO with AI-powered tools like Chat GPT for optimized content creation and keyword research. Learners explore running effective Meta Ads and Google Ads campaigns, using data analytics to improve targeting and maximize ROI. The curriculum highlights how AI enhances campaign strategy, ad copywriting, and performance monitoring. Practical assignments enable students to design and manage campaigns combining human creativity with AI-driven insights, ideal for marketers aiming to increase website traffic and conversions using cutting-edge AI...
Syllabus
- Curriculum, Resources, Copywriting, ChatGPT & SEO
- Facebook Ads & Instagram Ads (Meta Advertising)
- LinkedIn Ads & LinkedIn Marketing with ChatGPT & Gemini
- Google Ads (Search, Display, Max Performance)
- Google Remarketing, Audiences Solutions & Customer Match
- YouTube Video Ads & YouTube Video Description with ChatGPT
- Bing Ads (Microsoft Advertising)
- Email Marketing
- Freelancing, Higher Salary, LinkedIn Profile Optimization & Congratulations
Instructor
Ing. Tomáš Morávek
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