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Overview
Master the Basics of Facebook, Instagram, and WhatsApp Advertising with Easy-to-Follow Steps and ChatGPT Integration. What you'll learn: Learn the Essentials of Facebook & Instagram Ads: Gain comprehensive knowledge to run effective ad campaigns on both platforms, driving engagement & conversionsOptimize Campaigns for Maximum ROI and Efficiency: Understand how to use A/B testing, bidding strategies, and ROAS & ROI analytics for cost-effective campaigns.Drive Quality Traffic with Facebook Traffic Ads: Develop strategies to attract high-quality traffic to your website or...
Syllabus
- Introduction into Facebook Ads & Instagram Ads
- Facebook Ads & Instagram Ads Copywriting
- ChatGPT & Gemini AI for Social Media Marketing & Advertising
- Meta Ads Objectives, Customer Journey, Ad Formats & AI Meta Targeting
- Business Page & Business Suite
- Meta Business Manager, Pixel & Conversion API, Ads Manager & Campaign Structure
- Meta Reach Ads, Targeting for Local Business, & Dynamic Creative Optimisation
- Instagram Ads & Posts Templates
- Meta Traffic Ads
- Meta Engagement Ads
Instructor
Ing. Tomáš Morávek
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